The project

This is a personal project. My colleague J.M invited me to create the most fluid and simple QR generator that we could generate. The idea is to start from this generator and then go accessing by niche to each market. As for example the restaurant market, creating and managing their digital menus. It is an ambitious project in which we are laying the groundwork, validating and iterating.

The problem

Many of the generators on the market are complex or have too many payment options. The problem is that to access a large market and receive traffic we must position with content while offering our QR generator.

At the design level, the problem lies in mobile resolutions. At ux level we wanted to develop something very fluid in which no matter the complexity that we are adding to the product, it will always remain consistent and simple.

The goal

Create a QR generator with different levels of customization, free and paid option that remains stable and fluid on all devices.

The process

To get started with the project we researched what the QR generator industry is like. We saw that the QR can solve many daily casuistry and we believe that we can bring significant value to people. We were talking to users to see what these QR offer them and especially what is the use they give them. Most of them are focused on the restaurant and event sector.

Therefore we put together the user stories and narrowed down a small mvp to focus on and from there to validate and iterate the product. Once the prototypes of the ideas were made, we quickly did user testing with users before going to production to see and improve the ux of our product.

Right now we have it in production and we are iterating on more advanced customizations and observing user behavior through Hotjar, Analytics and user interviews.Team and contribution

Our team:

- 1 Backend Developer

- 1 Product Designer

Solution